Marketing in a pandemic with Charlotte Wathall

Many of us are finding it’s difficult to know how and when to market our business during the pandemic. The latest episode of Golden Charter’s Partnership Podcast covers this very topic and features independent funeral director and SAIFCharter member, Charlotte Wathall from G Wathall & Son.

Host Malcolm Flanders, Director of Emerging Market Insight, chats to Charlotte about reaching out to our local communities and Charlotte explains how her family’s business has focused on customer-centric digital marketing. You can hear the full episode at

Several past episodes of the podcast feature SAIFCharter members talking about a range of topics, including upcoming FPA regulation. You can find all episodes of the podcast at

Don’t forget, you can contact our Association if you have anything you would like to raise after listening to the podcast by emailing